South Africans love drama. Bad news. An ever obliging news media provides it. And the domino effect ensures Facebookers perpetuate the drama.
Case in point: The storm off the coast of Durban this weekend and the expulsion of Julius Malema from the ANC.
Media capitalised on storm news as did certain political parties on FB doling out emergency numbers and talking about the impending gloom. It appeared FBers awaited with glee some sort of drama to update their statuses with. (We’re still waiting).
Same with Malema.
Every time this man speaks the media jumps.
“They attacked my granny”, “Big Daddy ANC don’t love me no more”, “my heart will go on, cut me and you’ll see the colour of my blood is green, no I am not a chameleon” to paraphrase and caricature.
Stormy times ahead but no worry, the media will further fuel debate.
As will the public on FB.
For wherever we are in the world, we love the circus.
No matter how much they try to ban it.
As they say in the kiddies flick Open Season 3 playing for R20 for all at Nu Metro cinemas (they showed this on DStv a few months ago incidentally): “What is the circus without the bear”.
So chin up grin and bear it, as long as we have a robust media and the social network platform of sputum to dribble on, Malema is here to stay.
Just as the storm is destined to die.
Cape Argus dies to survive
As I walked passed the Argie as she is affectionately known these 155 years, a staffer told me the once four-floored occupied news centre has now been reduced to a single floor with the printing press having shut down. Saturday Star reveals now the broadsheet will take a tabloid format from Friday, the next.
Is this the beginning of the end of the Argie?
For sure it is. The Argie as Capetonians knew it will die in the format it was in favour of a more global move to the tabloid format.
Also the afternoon paper will also come out mornings, with an updated afternoon edition.
It will be sister rival then to Cape Times morning paper which like Durban sister Mercury, is also fast losing readers.
The latter is down to 30 000 copies a day.
And so the changes at the Argie must be seen in context of dwindling newspaper sales nationally.
The last quarter reveals declining sales all round with particularly poor sales at Mercury, sister Pretoria News and The Witness (part of Caxton).
Only Sunday Times, Mail and Guradian and Zulu language based Isolezwe and Illanga showed growth spurts.
So the writings on the wall.
The business segmentation of the market is increasingly consuming news online.
And potential still exists among the lower end of the market where internet access is lower.
Question is: will Argus afternoon reads siblings Star in Gauteng and Daily News in KZN soon follow suit and become half the men they used to be.
TopTV Pines for Porn
Eddie Mabolo did good damage control on Maggs on Media where he could.
Defending the company’s endeavours to have a porn bouquet he said Icasa was wrong in denying them that.
South Africans had choice and could so excercise it.
He said eTV and DStv showed some sort of porn or the other why should TopTV be deprived.
The problem when you have a board under previous head honcho Vino Govender (still a shareholder) that proudly professes Christian values and family programming from the onset, its difficult for the public or even Icasa to take the porn call seriously.
TopTV should seriously consider marketing itself well with strong PR and communication imperatives. It’s package offerings for nonsport lovers are more than decent.
The pop channels are par excellence even offering rock channels. DStv apart from its Afrikaans rock channel can’t even boast that. And it has a dedicated arthouse movie channel and most of the current affairs and news content versions of that you’d find on DStv at less than half the price.
Bridging the News Gap
Ex POST editor (one of the more stable of the Independent Newspapers brands) Brijlall Ramguthee has released his book - for free.
The autobiograohy, Across the Bridge, is a great way to keep the story of the Durban newspaper and cultural icon alive and kicking. As it should.
Ramguthee is a phenomenal success. His is a testament to hard work, great luck, perserverance in building a dynamic brand and personal following.
When he called me months ago to tell me about his freebie, I must say I was pretty impressed at the novel idea.
Hopefully there’ll be launches outside the seaside village of Durban and Ramguthee will keep on keeping at writing stories, blogging or booking, and keeping us entertained. But next time round, I want to pay.
SAonSunday@gmail.com